Leading Brands for the Middle East

ME Digital Group own and operate an established and expanding portfolio of brands and web properties across the Middle East, with offices in the UAE and KSA.

The company operates in the online publishing industry, including global expat community site, ExpatWoman.com, and in the E commerce world through the region's leading deal site, Cobone.com.

ME Digital Group helps brands and companies reach their marketing goals effectively, reaching over 1.5 million unique visitors a month and 10 million plus page views, across its websites.


Acquired by ME Digital Group in January 2015, Cobone.com is the Middle East’s biggest deals website, featuring hundreds of offers on the best things to do, see, eat and buy in the UAE and Saudi Arabia.

With over 4 million Cobone vouchers sold, saving its users in excess of $300 million during the site's 7 year history, Cobone has been an innovative leader in the development of E-commerce in the Middle East.


Launched in 2002, ExpatWoman.com grew exponentially, expanding its reach from its’ original market in Dubai, to encompass the whole UAE, GCC, wider Middle East, Central Europe, Asia and now has global coverage.

The website is packed full of local knowledge, guides and information, that readers trust and have come to depend on, alongside event listings, job adverts and classifieds. Forums help people connect and find answers and ask questions.

ExpatWoman.com has an excellent online to offline reach through its extensive program of events.


EWmums, relaunched in August 2017 in English & Arabic, is a brand extension of ExpatWoman.com. The website focusses on providing vital information, friendly support and interesting content to “mum- to- be” and “mum- already” audiences.

Featuring insightful articles, tips from mummy bloggers, forums for sharing and guides on topics related to pregnancy, birth, babies, toddlers and children along with advice from experts and parents, plus news and reviews.

EWmums also holds weekly meet- ups for mums to be, new mums and also larger mum- themed events in the UAE.

EW food logo

Originally launched in 2012 and upgraded in 2017, EWfood is an extended brand of ExpatWoman.com. The website features local restaurant news and happenings, alongside 1000’s of curated recipes and articles created by our dedicated team, readers, bloggers or chefs.

There are special sections packed with articles about cookery, baking, healthy eating, reviews, a food focused forum and competitions. It’s the go to place for all things foodie.


Launched in November 2016, ewmoda.com is the fashion and lifestyle vertical of ExpatWoman.com. It’s a vertical within the main site, whilst having its own identity and being a standalone website.

ewmoda features the latest news, updates and features from the fashion, beauty, home interiors, travel, bridal and lifestyle realms.

ewmoda helps brands to reach their ideal audience and, under the strength of ExpatWoman.com umbrella, is the perfect vehicle for advertisers to create a solid brand presence in a crowded market place.